Grow your business
What missed calls actually cost a trade business
Work out your own number in three lines of arithmetic. Most people are shocked.
JobLock editorial · 7 min read
The cost of a missed call is invisible, which is exactly why it never gets fixed.
The arithmetic
Missed calls per week, times the share that were real jobs, times your average job value, times fifty. Five a week at £300 is around £78,000 a year in enquiries.
Lifetime value makes it worse
A one-off emergency customer is usually worth more later through repeat work, servicing and referrals.
You already paid to generate them
Those callers came from your van, your ads and your reviews. Losing them is paying twice for nothing.
Stop losing jobs while you're working.
JobLock answers every missed call, qualifies the job and hands you a ready-to-quote card.
Start free trialNo credit card required
